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    ▪    Social Media Marketing is a digital marketing strategy  that uses social media platforms all across the internet to connect with the vast range audiences to advertise brands, increase sales conversions and drive website traffic across the globe. Social Media Marketing can be done in different ways like posting influential content on your social media profiles through videos, audios, pictures, texts, posting your website links or application links and much more.All major social media platforms (at the moment) like Facebook, Instagram, Twitter, LinkedIn, Pinterest and Google+ also provide their own analyzing tools to measure the performance of current posts or advertisement campaigns. 
   ▪    All major Social media platforms allows you to target your audience on the base of location, age, gender and many more, these features help to reach out the most relevant audiences and get the most conversions out of that.

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